Your complete guide to visiting Niigata, Japan
Niigata blends rugged Sea of Japan coastlines with snow-kissed mountains and a famed sake culture. Discover serene onsen towns, fresh seafood, and unforgettable winter scenery.
Rugged coastlines, snowy beaches, and tranquil seaside towns along the Sea of Japan.
World-class sake breweries meet fresh coastal seafood and local ingredients.
Snow festivals, ski fields, and onsen towns craft a bright winter wonderland.